Case study

AWM replaces proprietary system with Addepar to address rapid growth and LatAm expansion

Activest Wealth Management, also known as AWM, is a registered investment advisor with the SEC advising on over $2.5 billion.* AWM is focused on providing family office services and a comprehensive platform for advisors that want to become independent. With a mission to empower families and transform their futures, AWM supports the continued success of their clients and the firm through a team of highly competent professionals and a robust platform.

AWMʼs approach to client service follows a family office model, centered around building close relationships with their clients that extends to the familiesʼ attorneys, CPAs and other third parties — in essence, becoming the trusted point of contact for all their clientsʼ financial needs. As a multinational firm, AWM manages complex multi-currency and multi-asset portfolios. AWM replaced their proprietary software with Addepar in 2022 to address the firmʼs rapid growth in assets managed, and the firm’s expansion into family office services.

FIRM

AWM

MANAGING PARTNERS

Isaac Wakszol
Jacobo Taurel

ESTABLISHED

2010

CURRENT ASSETS 
UNDER ADVISEMENT

$2.5 billion

HOUSEHOLDS 
SERVED

200+ across the U.S. 
and LATAM

THE CHALLENGE

AWM optimizes their technology stack to focus on core strengths

AWM faced a number of technology challenges as they sought to expand their client base, while scaling their high-touch advisory services. Their proprietary internal software required substantial manpower to maintain and lacked the flexibility needed to serve their global client base effectively.

You need to be hyperfocused on what you do best. 
What we do best is help our client families build their multigenerational wealth legacy. We are not a software company, so being on top of our legacy software was 
a deviation from our hyperfocus. Now, because of Addepar, we can return our focus back to our services 
and our growth.

Isaac Wakszol, Founder and CEO

Key challenges included manual data entry and report creation, alternative assets monitoring, and limitations related to the number of currencies and custodial data feeds their platform could ingest.

Before implementing Addepar, the time spent on reporting was substantial, with 15 advisors requiring support to customize their reports.

With Addepar, AWM has experienced:

40%-50%

reduction in time spent creating reports

2x

increase in custodial
feeds

20%-30%

reduction in manual data entry weekly

30%-40%

reduction in time 
spent calculating and monitoring KPIs

24/7

access to financial data 
for clients through portal 
and mobile

20

views consolidated into 
one dashboard

THE RESULT

Reducing or eliminating manual processes leads to transformative outcomes

With Addepar, AWM achieved a 40%-50% reduction in the time spent on reporting. Advisors could now use section templates to generate reports, drastically cutting down the time needed from several hours to just minutes. This automation allowed advisors to focus more on client engagement and strategic activities.

The implementation of Addeparʼs data management tools led to a 20%–30% reduction in time spent on manual data entry each week. This efficiency gain allowed AWM to handle an increased number of transactions and manage a higher volume of client relationships, without needing additional staff. The time spent creating new reports and calculating KPIs was reduced, enabling the team to reallocate resources to more value-added tasks.

AWM used Addepar to double their custodial feeds, from 10 to 20. With the capacity for 400+ feeds, and Addeparʼs multicurrency capabilities, AWM are better able to serve their diverse client base. AWM could now produce detailed, customized reports quickly, enhancing their ability to provide timely insights and advice.

AWM continues to encourage usage of the Client Portal and empower their clients to use Addeparʼs mobile app. Isaac Wakszol says, “A picture is worth a thousand words, and Addepar provides that picture to our clients — of their portfolios and of the market.ˮ AWM clients use the portal for viewing their projected income, their estates and dependents, portfolio asset allocation, portfolio performance and transactions. Younger clients in particular love having 24/7 access to their financial data consolidated in one place. AWMʼs operations and advisory teams are using Addepar Dashboards for similar reasons, having built a robust advisor dashboard that distills 20 views into one. The firm uses Dashboards to calculate and successfully measure KPIs, including client numbers, new accounts, overall portfolio performance, and top portfolio contributors.

At the end of the day, people like it when things are consolidated. Take Amazon for example, you can find everything you need all in one place. For us, the same happens with Addepar. Our HNW clients have multiple accounts and multiple investments — itʼs great they only need to use one website to log in and see everything.

Dannit Cohen, Operations and Technology Manager

AWM sees Addepar as a differentiator in recruiting new advisors and “critical to bringing in new business,ˮ according to Isaac Wakszol. Managing Partner Jacobo Taurel adds, “A key component of our growth trajectory has been finding new advisors. Addepar is helpful when we are pitching and recruiting advisors — it is a big draw. Then, the transition when onboarding new advisors has been seamless since using Addepar.ˮ Addepar has helped AWM enhance their operational efficiency and client service, while contributing to the firmʼs growth through client and advisor acquisition.

Important Information: Activest Wealth Management (“Activest”) is a registered investment adviser with the SEC. Registration with the SEC does not imply endorsement or approval. No information on this material should be construed as a recommendation or research regarding the purchase or sale of any security or investment strategy. Investing involves risks, please carefully review the disclosures provided to you before investing. As of June 30th, 2024 Assets Under Management $906,842,504 and Assets Under Advice $1,942,923,342. Please refer to our ADV, CRS  in our website www.activestwm.com for more information. Activest does not provide legal or tax advice.